Shoot Steady--This may be easily handled by just with a tripod or essential machines in case the shots need movement. Unless the particular shots require a shaky movement, it's a good idea to spend a little bit in stabilizing the video quality. While most this can be handled at the post-production phases and performed through editing, it's always a fantastic idea to get them handled from the very start, that's the shooting stages.
Creativity-- Irrespective of the kind of video, it is always a fantastic idea to approach it creatively. This applies to all areas, even if the video you're shooting requires a fair amount of seriousness and is extremely clear-cut. Just switching up the perspective, or altering the angles often can help to keep audiences engaged and increase their focus to the video.
Focus on light -- Lighting can often become an essential part of the way that your whole video stands out as well as the elements that gain the most attention. It's also a good idea to find out which sort of lighting your video will need.
Recall the green screen-- If you have any plans of particular effects at a subsequent stage, don't forget to organize them out well in advance so that you are able to include the green display wherever required. This is also quite helpful for movies which require props and sets that may not be easily managed. Bear in mind that when the green display has been contained, you will need someone who understands the artwork behind VFX and can execute it sensibly.