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Rheology Modifiers Market is estimated to be US$ 95.4 billion by 2034 with a CAGR of 29.20% prophecymarketinsights.com
Rheology modifiers are the study of flow or deformation of materials which is subjected to stress.Rheology modifiers are vital additives that are used in coatings and ink. Rheology measurement helps in allowing to study the structure flow property relation and flow behavior of all materials. In paints & coatings rheology helps in examining the behavior of flow & deformation properties during film formation, storage, application, and manufacturing process. To control dewatering rate of coating colors rheology modifiers are used. Numerous properties of final system which depends on rheology includes, opacity, adhesion, flow & leveling, film thickness, brush ability and sag resistance. In rheological measurements stress is related to measurement of force which is required for deformation of material and strain rate is related to measurement of deformation. Mechanical rheological behavior of fluid is determined by analyzing flow behavior which includes, shear thickening, shear thinning and Newtonian. Rheology modifiers are used in cosmetics for analyzing non-Newtonian fluids with complex nanostructures. Common uses of rheology in cosmetic sector includes, yield point measurement for quality control in labs, single point measurement of material viscosity during production process, and for investigation of new formulas & products used in research and development. Cosmetic manufacturers use wide range of rheology instruments like handheld spindle viscometers which is simple & records single rotational measurements at single rotational speed. Benchtop spindle viscometers are used for handling more complicated rheological behavior.